During my internship at the Smithsonian Mobile Strategy and Initiatives Program I have been working on create plans, guidelines and suggestions for units on marketing their mobile products with traditional and social media around the Smithsonian.
Here below are listed the different resources that I have been pulling together:
SI Mobile Marketing Plan (draft);
Mobile Marketing: a toolkit – a blogpost that explores small and simple ways to market mobile apps;
Marketing Guidelines – Marketing Tips for Smithsonian Mobile apps and a Report on the marketing and visibility of mobile apps at the Smithsonian;
From other who has been involved in marketing and mobile, let’s continue to work on these resources together! Please add your comments and thoughts.